- Define ICP
- As soon as possible, even if iterative
- Segmentation: PLG, Mid-Market, Enterprise
- Founder-led Sales
- Founder will lead and execute sales
- Notable provides support (intros or external)
- Feedback on pitch
- Design partners
- Notable network (SVCI, IID, VP Eng; FemBuild etc.)
- Founder prep
- Tech Stack
- Design tech stack based on GTM strategy and give access to deals and discounts
- Support
- Notable taps in pre-vetted and trusted sales and ops consultants when appropriate